Work Together

I focus on developing themed collections of licensable art based on my research on trends, branding, and culture as a multi-disciplined designer and artist. I transform concepts into reality through visuals that are imaginative, insightful, and engaging.

My commercial collaborations mainly center around product design, particularly in the home decor and fashion industries. Other applications include murals, branding, books, and projects where creativity enhances communication and sparks feelings.

I collaborate with brands in two main ways: licensing and custom design. You can find more details about the process below.

If you have other collaboration ideas, feel free to shoot an email!

Collaborate through Licensing

Licensing allows the brand to quickly use existing artworks.

Licensing Process

Start of the collaboration
- If the brand already has specific artworks they would like to use in mind, please contact the artist to confirm its availability.
- The brand may provide a creative/art direction or application context, and the artist will discuss the goals and suggest suitable artworks for the proposal.
Confirming Licensing Scope and Fees

Key points include:
- The licensed artworks
- Which products the artwork will be used on
- Production quantity
- Timeline (e.g., artwork confirmation date, product launch date)
- Scope of the license, including whether it is exclusive and the extent of exclusiveness
- License duration (typically 1 or 2 years)
- License fees and payment structure
Contract Signing

The contract can be provided by either the brand or the artist.
Artwork Delivery

The artist delivers the final files according to the agreed terms.

Licensing Fee

A licensing fee can be charged as either a one-time fixed fee or a variable royalty.

Royalty

Royalties are paid based on product sales, either at a flat or tiered royalty rate.

The payment structure include payment schedules and may include advance payment.
Fixed Licensed Fee

A one-time licensing fee is paid upon signing the contract, after which the artwork is delivered directly.

Design Extension

Sometimes an existing artwork needs adjustments or design extensions to better fit a product.

These are billed at an hourly rate, with an estimated time provided in advance.

Common Types of Design Extensions:

New Color Variations

Some designs already have multiple color versions. Additional colorways can be developed to match the brand or product context. For instance, neutral tones may suit wallpaper or children’s wear, while vivid colors may be ideal for trendy fashion brands.
Repeat Patterns

Existing illustration elements can also be redesigned into repeat patterns.

Illustration Re-Design

For certain products, illustrations may require layout redesign—adding or removing borders, backgrounds, or decorative elements—to adapt to formats such as scarves, blankets, rugs, or napkins.

Collaborate through Custom Design

Custom design offers more personalized solutions for the brands.

Custom Design Process

Start of the Project
- The brand provides a brief or description of the project idea to get the ball rolling.
- The artist reviews the brief, discusses details with the brand, and provides a quotation and schedule after clarifying requirements.
Confirmation and Contract

Both parties sign the contract after agreeing on the terms.

The contract usually specifies:
- Deliverables for each project stage, timeline, and payment schedule
- Details on feedback, approvals, and delivery deadlines
- Policies for project cancellation or scope changes
The contract can be provided by either the brand or the artist.
Artwork/Design Creation

The artist starts working on the project at the agreed timeline. Artwork creation takes the following stages:
- Concept Stage: Creative discussion (via text or reference images, etc), sketch development, and concept confirmation
- Production Stage: Digital artwork creation
- Revision Stage: Adjustments based on feedback
- Final Delivery: Submission of completed work

Custom Design Fee

Custom design projects are charged by project; the fees include production fee and licensing fee.

Production fee is determined by the complexity of the deliverables, revision rounds and schedule (rush projects incur higher fees).

Licensing fee is determined by the intended use and application of the artwork.